We are starting to see trends emerge from our evaluations across different countries and contexts, from Nepal and India to Sudan and Kenya:
1. People are listening to our training content again and again.
2. People are listening in groups.
3. People are memorizing the stories and the songs.
4. People are discussing the content with others.
Here is some recent data that supports these trends:
–In India 66% of the listeners to the MT4 players said they listened more than once. In Kenya, 71% listened to the content three or more times; 49% listened more than 10 times.
–In India, the average listening group was 6-10. In Kenya the average listening group size was also 6-10; 28% in Kenya listened in groups larger than 10.
–In India, the percentage of listeners who could tell various Bible stories very well grew from only 13% on average beforehand to 65% afterwards. In Kenya, the percentage grew from 28% on average beforehand to 81% afterwards.
–In India, 83% said they have told one or more stories to others who have not listened to the MT4 player. In Kenya, 100% said they discussed the content with others in their listening group. 100% said they discussed the content with others not in their listening group.
These four trends indicate that a significant transfer of training is occurring. People are not just hearing information; they are internalizing it, owning it, discussing it, sharing it, and changing their lives and communities as a result.




